HbbTV® = More entertainment
at your command

Hybrid Broadcast Broadband TV or “HbbTV”, is a major new pan-European initiative aimed at harmonising the broadcast and broadband delivery of entertainment to the end consumer through connected TVs and set-top boxes.
 
Through the adoption of HbbTV, consumers will be able to access new services from entertainment providers such as broadcasters, online providers and CE manufactures – including catch-up TV, video on demand (VoD), interactive advertising, personalisation, voting, games and social networking as well as programme-related services such as digital text and EPGs.



Learn more - Link to introduction

    HbbTV is a registered trademark.
     
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